We make possible personal relations with your customer
- Real personalized marketing sounds great? You do not want login obstacles at the beginning of your customer journey in different platforms.
- Cannot you identify your clients from different platforms, domains and devices? No problem, we are specialist in Identity Resolution and we help you to keep your clients without cookies and without third-ID advertising. We are specialists moving to a cookieless world.
WHAT IS IDENTITY RESOLUTION AND WHAT DOES BRING TO YOU?
First-party identity resolution is the ability to connect your customer data to active users’ devices and is key to improving:
- Marketing insights, real time marketing, on demand marketing and trigger based marketing.
- Optimising ad spend.
- Delivering a good customer experience.
- Marketers can connect first-party data and identifiers with digital devices to create a deterministic device graph and build comprehensive customer profiles. This graph is built on an own proprietary user-level and device identifier.
Build up your own first party identity graph:
Personalize the experience of users that are not logged in your own media.
Add behavioral trigger campaigns to all you push channels (app push, email, SMS, postal, web push).
Add customer data to your behavioral retargeting campaigns in walled gardens.
Retarget you customers in the open internet even when third party cookies are no longer available.